Abstract
Abstract The goal is to identify the characteristics of innovative business models that use blockchain technology. Through a qualitative and descriptive research, we sought, in the Crunshbase database, the companies that had in their activity description the word Blockchain, obtaining a total of 810 companies. The data obtained were tabulated in Excel spreadsheet and we carried out a collection of additional information on the websites of the organizations. The process of data analysis used the technique of document analysis and content analysis. The results allowed us to identify that most organizations' foundation date from 2014 and are located in North America. Regarding the area of expertise of these organizations, it can be observed that most of them belong to financial and technology areas. Moreover, 10 companies were already in operation before the creation of blockchain technology, pointing out the characteristic of a disruptive technology, which is the readjustment of established companies. Finally, we highlight the contributions related to the field, by identifying the main areas of business that use blockchain technology, as well as revealing important descriptions about these companies. In addition to contributions to the theory, by presenting empirical evidences of active business with this technology and its contributions to the various areas.
Highlights
Blockchain technology emerged as a solution for the elimination of the middleman in financial transactions (Nakamoto, 2008)
Thereby, in view of the relevance of that subject to the current business context, this article seeks to answer the following research problem: What are the characteristics of the business models that use the blockchain? Considering the aspects presented in the question, this study aims to identify the characteristics of innovative business models that have adopted blockchain technology
We analyzed the number of companies founded by year highlighting in Figure 3, the chronology as well as the publication year of the article by Nakamoto (2008), which gave rise to blockchain technology
Summary
Blockchain technology emerged as a solution for the elimination of the middleman in financial transactions (Nakamoto, 2008). In this sense, according to Simmons, Palmer and Truong (2013), the initial research characterized the business models as a strategy for restructuring the business practices in relation to environmental analysis This fact reveals the importance of business models to evaluate the opportunities and threats that constantly arise on the market constantly, allowing to adjust the business structures according to these variables (Cohen & Winn, 2007; Downing, 2005; Franke, Gruber, Harhoff, & Henkel, 2008; George & Bock, 2011; Sabatier, Mangematin, & Rousselle, 2010; Sainio, 2004).
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