Abstract

PurposeThe purpose of this paper is to provide state-of-the-art knowledge about business model innovation (BMI) and suggest avenues for future research.Design/methodology/approachA systematic literature review approach was adopted with thematic analysis being conducted on 92 articles.FindingsThe body of knowledge for this concept is in its infancy and is highly fragmented. This study therefore attempts to consolidate this fragmented knowledge. It reveals dominant themes, establishes coherence, and identifies conflicting arguments in the current literature. It also points out gaps in the research and highlights new directions for research.Research limitations/implicationsThis study analyzed articles that were found based on a systematic literature review approach.Practical implicationsThis study identifies some fundamental issues that managers need to understand regarding BMI.Originality/valueThe main value of this study lies in its synthesis of the current knowledge of BMI.

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