Abstract
This paper proposes an approach for designing communication material dedicated to supporting the development of solution oriented partnerships, i.e. strategic alliances between different social players aiming to deliver a complex product-service-system. This communication material is aimed to facilitate strategic conversations among the partners, at different levels and phases of the solution development. The topic is presented through a case study, from a research project (HiCS) funded by the European Commission, 5th Framework Programme. The crucial role of communication material as a tool for organizing the complexity of the information that must be exchanged among the stakeholders in the set up phases of a new value network is highlighted.
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