Abstract
Abstract Brunswik believed that the processes of social and nonsocial perception were similar (Bruns wik, 1934b) and that representative design was the optimal method for the study of both types of perception. He also contended that research in social perception, in particular, “brings home in a most natural way the necessity of representa-tive design of experiments as the methodological counterpart of probabilistic functionalism” (1950, p. 61). That is, because the stimuli in social perception research are people, whose characteristics can not be separated and manipulated orthogonally, representative covariation is the only methodological option.
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