Abstract

AbstractInitially rejected by the parties to the Kyoto Protocol, efforts to protect tropical forests are now an accepted strategy to mitigate the impact of climate change. Inspired by long-standing demands of Amazonia’s forests peoples, the notion of Reducing Emissions from Deforestation and Forest Degradation (REDD+) has been embraced in global arenas. What accounts for this shift in perceptions about the relation between forests and climate change? Answers lie in the efforts of a transnational advocacy network (TAN) at norm dissemination and consensus-building within Brazil and in the Kyoto Protocol. This study highlights the importance of domestic activism unfolding in democratizing societies to enhance the influence of transnational advocacy networks in norm dissemination and consensus building in global arenas. It enlarges the explanatory power of normative approaches by documenting a case in which the idea and set of values being globally propagated do not emanate from a Western liberal tradition.

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