Brazos Fellowship: A Case Study in Digitally Mediated Liturgical Design

Abstract

This article examines how the liturgy in evangelical churches is influenced by digital media and digital culture. This was accomplished via an ethnographic study at a medium sized church in East Central Texas where participant observation was combined with qualitative interviews with four members of the church’s pastoral and media production team. Theorizing that decisions made about orchestrated liturgical design in churches of this type are strategic responses to social and technological developments rooted in the mediatization of society, the study revealed three key interconnected themes of significance. These are: media as intentionality, media as environment, and media as audience. A critical discourse analysis of these themes demonstrates that the unique liturgical approach in churches of this type is the result of an intentional, strategic orchestration of entertainment media and media techniques rooted in the mediatization of religion and the amplification of select elements of media logic.