Abstract
Book review: Higher Education Strategy and Planning: A professional guide, edited by Tony Strike
Highlights
The strategic planning function in higher education is a little strange, considering that its intended main output is the institutional strategy
The simple question to be asked in retrospect of any strategy – military, business, health, anything – is, did it work? Did you win the war? Did your profits go up? Did you beat the disease? Business school textbooks usually give case studies of firms’ strategic successes, perhaps by coming up with brilliant new products (Apple), or a new service that becomes hugely popular (Uber), while pointing to strategic failures: the disastrous Australian takeover of the UK Homebase retail chain will be a business school seminar topic for years to come
If you cannot do this, what is the point of university strategic planning?
Summary
The strategic planning function in higher education is a little strange, considering that its intended main output is the institutional strategy. (2020) ‘Book review: Higher Education Strategy and Planning: A professional guide, edited by Tony Strike’. Paul Temple* – UCL Institute of Education, UK
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