Abstract

The aim of this study is to determine the scope, metaphors, motivations and outcomes of meditation. In this study, qualitative research method was used. Youtube social media platform was searched using the keyword "meditation". Considering the number of subscribers of the channels, the most followed meditation channel in Turkey was determined. Videos that have reached more than 300,000 viewers and subjects related to renewal and empowerment were selected and content analysis was conducted on 10 videos and 10,803 comments. The motivations for participation in meditation classified under four groups: psychological, social, physical and need for change. Moreover, those, who follow the meditation channel on Youtube meet their psychological, cognitive and spiritual needs through meditation. Therefore, meditation has similar features with many active and passive activities in terms of motivations and outcomes. It is important that not only administrators and psychiatrists, but also public institutions working on public health encourage participation in meditation activities due to the psychological, physiological and physical benefits offered to the person.

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