Abstract

Blockchain technology can have numerous applications in the shipping industry (although it is a newcomer in blockchain technology) as it provides transparency, security, and cost reduction in financial transactions. Although at its early steps, this technology has been applied in the shipping industry. The majority of the related literature deals with the applicability of blockchain technology in the various processes of a shipping company and the related supply chains. Instead, this paper focuses on the willingness of shipping companies to adopt blockchain technology through an exploratory survey. It develops a framework based on a slightly altered version of the classic unified theory of acceptance using the technology (UTAUT) model and linear regression analysis. The outcome is a set of linear equations of behavioral intention and expectation of the Greek shipping industry adopting blockchain technology, highlighting the most influential factors. This paper contributes to the related discussion by unveiling the intention of Greek bulk shipping companies to adopt blockchain technology in their daily operations.

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