Abstract
This study investigates the influence of big data analytics on environmental performance in the context of US Fortune 500 listed internationalizing companies from 2010 to 2021. Grounded in organizational learning theory, our results highlight BDA's positive impact, enabling firms to adapt and enhance environmental practices throughdata-driven insights. Furthermore, the study reveals the moderating role of internationalization, emphasizing the strategic management of knowledge and engagement with diverse stakeholders as pivotal factors in enhancing the positive influence of BDA on environmental performance. These findings offer valuable insights for organizations leveraging data analytics to address environmental challenges in the global business landscape.
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