Abstract
Discusses honesty and integrity as the basic principle of leadership. Defines quality leadership as a process beyond technical competence. Successful leaders continually demonstrate honesty and integrity as an essential element of their professional fabric; a lack of commitment to the principle renders all other skills meaningless. Depicts honesty and integrity as essential elements of human behaviour that promote and support quality relationships. Defines honesty and integrity in the context of building trust and maintaining credibility. Provides a sound philosophy that increases the probability for long‐term success and professional fulfilment. Includes quotes from contemporary and historical leaders.
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