Abstract

Most discussions on mediality and intermediality take their point of departure as contemporary digital media, social media included. Hence, earlier periods in cultural history are often regarded as simple forerunners for the highly complex situation in today’s globalized media culture based on digital technologies. It is true that electronic media technology and its social effects now have reached an unprecedented and accelerated technological complexity. However, this perspective tends to ignore the fact that from ancient times up to the late nineteenth century, a wealth of media innovations exercised an impact in their contemporary cultures and societies; innovations that equal the influence of digital media today: the introduction of writing, book printing, the printed press and its technologies, visual reproduction technologies, the telegraph, photography, film, the telephone and other innovations in the media world. The focus of this article is a few specific media innovations and the radical changes they generated over the last few hundred years in literature and art as well as in their cultural and societal contexts. Such innovations are steps in the long process that leads to recent media developments and their influence on experiences, knowledge, ideologies and human self-understanding.

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