Abstract
This study explains how South Korean companies’ innovations, especially the ones which are running in beautyand health industries, have positive impacts to South Korean economy. It brings out some questions such as: isthis a kind of new soft power method? With its enormous online network, how and why South Korean health andbeauty products become so imminent in Indonesia? This study argues that a successful soft power strategy needsa co-opted measure in distribution and cyber world is vast place that could benefit a country that knows how touse it well. Furthermore, the collected data are literature studies from relevant sources, such as press releases andgovernment publications, from November 2019 to January 2020.
Published Version
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
