Abstract

About 500 million to 1 billion poor people in the world need eyeglasses but do not get them. Visual impairment is more than just a health problem; it has economic, educational, and public safety implications. In 2005, the French multinational Essilor launched a 'bottom of the pyramid' initiative to market eyeglasses to the Indian rural poor. VisionSpring was founded in 2001 as a social enterprise with the mission to provide affordable eyeglasses to the poor. Another approach to solving the vision problem emphasizes technological innovation to provide low-cost self-adjustable spectacles. None of these approaches has succeeded on a large enough scale so far. We propose an alternative solution that emphasizes dramatic cost reduction by utilizing ready-made eyeglasses, basic screening without a trained optometrist, economies of scale, piggyback distribution, and low overheads.

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