Abstract
Reverse Logistics is the key area in the present business world in order to retain the current market and also to attract the new opportunities for any organization. Since, it is relatively a new area in the field of Supply Chain Management and its importance is not felt in a macro level of business. The Reverse Logistics is a bridge between achieving success and maintaining balance in socio-environmental issues. In this paper the reverse logistics process is discussed is brief. The aim of this paper is to understand, types of returns under reverse logistics and to suggest best practices for reverse logistics by which organizational performance could be enhanced.
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