Abstract

Abstract Environmental sensitivity has gained much attention in business organizations; however, there is little empirical evidence on the business benefits from environment oriented measures. Some of the many promised benefits from environmental sensitivity are categorized and rated. The framework proposed by the Management Institute for Environment and Business (MEB) is used to assess company environment stewardship. A pretested questionnaire was used to collect data from 66 business organizations in the United States and from 31 organizations in Pacific Rim nations. These organizations were known to have undertaken at least some “green business” activities. The results suggest that companies showing higher degrees of environment stewardship will derive greater business benefits than organizations which aim at minimum compliance with government regulations in this area. While, compared with American organizations, on the average the Pacific Rim companies show significantly less environmental stewardship...

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