Behavioural intentions towards owning cross-border second homes: The role of country riskiness

Abstract

Goal and objectives of the dissertationGoalThe main goal of this study is to test the CBSH BI Model (Cross-border Second Home Behavioural Intentions) in explaining the role of country riskiness in behavioural intentions towards having a CBSH in the path of 'country attractiveness [arrow right] overall satisfaction [arrow right] behavioural intentions'.Objectives1. To identify and confirm the dimensions of the country attractiveness of Malaysia as a host to CBSHs.2. To establish the relative magnitude of the country attractiveness dimensions in terms of their effects on having a CBSH.3. To identify and confirm the dimensions of country riskiness of Malaysia as a host to CBSHs.4. To establish the relative magnitude of country riskiness dimensions in terms of their effects on having a CBSH.5. To examine the effect of country attractiveness and overall satisfaction on behavioural intentions towards having a CBSH in Malaysia.6. To investigate the role of country riskiness as a predicting, mediating, or moderating variable in behavioural intentions towards having a CBSH in Malaysia.7. To investigate the strength of the country riskiness dimensions that affects the CBSH BI Model.MethodologyIndividuals are units of analysis in the study and a self-administered questionnaire was used to explore respondents' feelings. Since this study involves decision making, a cross-sectional survey is used. The exploratory research method is used to design the structured questionnaire. Data obtained were analysed using both the Statistical Package for Social Science (SPSS) and the Analysis of Moment Structure (AMOS) programmes. The exploratory research is followed by a confirmatory research which explains the nature of the relationships among the variables using hypothesis testing which answered and confirmed the research questions and hypotheses.ResultsMajor findings:* There are three main dimensions of Malaysia's attractiveness as a host to CBSH: climate and nature, value for money and leisure. This is similar to the findings of other studies on CBSH tourism. The rankings and magnitudes of the three dimensions are as follows, where the numbers in parentheses are the ranking, followed by magnitude: climate and nature (1, R2=0.745), value for money (2, R2=0.453), and leisure (3, R2=0.257).* There are three dimensions of Malaysia's risk as a host to CBSH: safety and security risk, social risk, and property risk. As mentioned previously, no research on country riskiness has been studied in CBSH tourism. Thus, its dimensions contribute to the body of knowledge on CBSH tourism and tourism consumer behaviour. The rankings and magnitudes of the three dimensions are as follows, where the numbers in parentheses are the ranking, followed by magnitude: safety and security risk (1, R2=0.819), social risk (2, R2=0.773), and property risk (3, R2=0.207).* Searching for the role of country riskiness in the CBSH BI Model is the main objective of this research, and this study found that its role is a moderating variable. Country riskiness and its three dimensions moderate the relationship in the CBSH BI Model and has a stronger effect between the path 'country attractiveness [arrow right] overall satisfaction'. The moderating effect reduced the strength of the path by nearly half. Social risk plays the strongest part of the moderating role.* Overall satisfaction completely mediates the relationship between country attractiveness and behavioural intentions towards having CBSH in the host country among the current working expatriates.Theoretical conclusions1.CBSH BI Model and Phase Dynamics Theory of CBSH BIThis study's contributions to academic knowledge include identifying and confirming the role and dimensions of country riskiness in the proposed CBSH BI Model and the Phase Dynamics Theory of CBSH BI. The main obstacle was positioning the construct of country riskiness in the model and theory, either as a predicting, mediating, or moderating variable. …