Abstract

Research background: More than ever before governments, education institutions, industries, researchers and civilians are setting indebted attention to discover and learn more about behavioral science. The recent advancements in applying behavioral economics to the sphere of higher education show that building partnerships among educational institutions involves specific skills, strategies and knowledge that parties must know and use. Different industry representatives are scouting Higher Education Institutions for an ever-expanding set of innovation activities. Government invest more and more efforts to create innovative ecosystems where higher educational institutions are main stake holders in this special community between industries, corporations, governmental institutions, entrepreneurs and investors. The partnership involves adopting a management based on cooperation and change, communication and awareness of diversity. However, university-business cooperation is still a fragmented and indistinct field of research, and the understanding of UBC remains inadequate since most research is undertaken around specific elements, rather than as an encompassing, overarching and interconnected system Purpose of the article: To research the undergraduates’ appraisal of Higher Education Institution and Business collaboration. Methods: Expert interviews and undergraduate students’ survey using 7-point Likert scale questionnaire (non-probability snowball sampling method). Findings & Value added: Through evaluation of different statements about Higher Education Institution – Business collaboration, we discover distinctive statement importance and advancement according to respondent current views. This knowledge facilitates author’s capability to develop and advise nudges which can be applied in performance of such collaboration.

Highlights

  • Fundamental today is an understanding of Higher Education Institution and business sector impact on economic growth, employment, innovation and opulence in every country

  • As many businesses determinedly look for new innovations to amplify their research and development efforts, higher education institutions have become a key player

  • We can see that traditional functions in Higher Education Institutions such as studies and research have been complemented by new functions – innovation and other community services

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Summary

Introduction

Fundamental today is an understanding of Higher Education Institution and business sector impact on economic growth, employment, innovation and opulence in every country. As many businesses determinedly look for new innovations to amplify their research and development efforts, higher education institutions have become a key player. Collaborations between Higher Education Institutions and industries has jumpstarted multiple discoveries and businesses over last few decades and contribute to advance sustainability. We can see that traditional functions in Higher Education Institutions such as studies and research have been complemented by new functions – innovation and other community services. By amalgamation of findings we can conclude that Higher Education Institutions are complex organisations that are accessing, creating, interpreting, processing, sharing and storing knowledge and provides other wide variety public services. The importance is raised by European Commission efforts to establish more collaborations between Higher Education Institutions and businesses. Horizon 2020 has been one of the key framework to many collaborations between these parties. [1]

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