Abstract
India is an important trade partner for the European Union. The European Union’s export to India is higher relative to India’s export to the European Union. An analysis of barriers is needed for international trade as it may assist in finding out why exporters are not able to exploit their full potential. The main goal of this research is to analyze the barriers faced by Indian exporters during export to the European Union. This research was done by an empirical investigation of barriers’ perception by Indian exporters. A literature review was also done to enlist the barriers faced by exporters. Analysis of data was done with the help of SPSS (Version 20) software.While previous researches talk about the most common barriers, this research talks about all the possible ones, i.e. common as well as naturally existing, and finds the major ones. This research has shown that exporters have a significant feeling for governmental regulations, customs procedure and licensing, technical standards and health regulations, sanitary and phytosanitary measures, and certification as the major barriers to export. There are some naturally existing barriers to the trade among which labeling and packaging, and market access problems are the major barriers to export.Decreasing the strength of these barriers will lead to an increase in export as exporters are ready to export more from India to the European Union if these barriers will be removed or the strength of these barriers will be less. Also, due to the low barriers, non-exporters will start export, and the increase in export will lead to the economic growth of India.
Highlights
In this era of globalization of the economic environment, international business plays an important role in shaping the social, and economic performance as well as the prospects of countries around the world
International business is of prime importance, especially for developing countries
National culture and social forces have the power to restrict the activities of international business
Summary
In this era of globalization of the economic environment, international business plays an important role in shaping the social, and economic performance as well as the prospects of countries around the world. India is an important trade partner of the EU and a growing global economic power. For export performance in international business, access to the foreign market is a critical determinant. Barriers to trade have a negative impact on the foreign market access. The naturally existing barriers, or hidden barriers’ are language and customs, but this does not mean that they are impossible to overcome. These non-tariff barriers should not be ignored as they have a great effect on international trade. These barriers affect more the developing countries than the developed ones
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