Abstract

Electric vehicles (EVs) are considered to be a solution for sustainable transportation. EVs can reduce fossil fuel consumption, greenhouse gas emissions, and the negative impacts of climate change and global warming, as well as help improve air quality. However, EV adoption in Thailand is quite low. Against this backdrop, this study investigates barriers and motivators for EV adoption and their public perception in Thailand. A total of 454 responses were collected through an online questionnaire. The results indicate that the top three concerns of respondents about EVs are public infrastructure and vehicle performance in terms of charge range and battery life. Respondents with more than five years of driving experience in the age range of 26–35 years old could be key targets for early EV adoption.

Highlights

  • The transportation sector is a major contributor to emissions and air pollution in major cities

  • Electric vehicles (EVs) are a new technology that brings a new car market; respondents have a wait-and-watch attitude when reacting to adoption

  • The most concerning EV barrier is public infrastructure, which could imply that currently available infrastructure does not meet public satisfaction

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Summary

Introduction

The transportation sector is a major contributor to emissions and air pollution in major cities. Transportation consumes approximately one quarter of the total global fossil fuel supply, and a large portion of this supply is consumed by road transport. With more than 14% of total global emissions, the transportation industry is one of the major contributors to rising GHG emissions [1]. Of direct CO2 emissions from fuel combustion. The main problem is that emissions from this sector are projected to rise over time, up to 70% by 2050 based on a business-as-usual scenario [1]. In the 21st century, electric vehicles have captured the attention of the global automobile industry; according to recent research, three areas hit a 90% sales record in

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