Abstract

ABSTRACT This study investigates the leisure activity of dining out with dogs, examining the experiences of 550 Canadian dog owners through a comprehensive online survey. The research explored multifaceted aspects of dog-friendly dining, including consumer attitudes, financial implications, dog-specific menus, and the dynamics of human-canine interactions in dining settings. The findings reveal engagement with various dining formats, such as traditional restaurants, coffee shops, and fast-food establishments, highlighting a wide array of opportunities for incorporating dog-friendly practices. The study uncovered a complex interplay of interest and practical challenges in the realm of dog-friendly dining. While dog owners show a strong preference for such experiences, the industry must navigate a diverse range of consumer preferences and operational hurdles. Attitudes toward dog-friendly dining reveal a mix of positive sentiments, emphasizing inclusivity and companionship, counterbalanced by concerns over behavioural issues, hygiene, and space management. The insights from this research are valuable for stakeholders in the leisure industry, providing a basis to develop strategies that cater to dog owners while addressing operational and customer experience challenges.

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