Abstract
I explore Barbie (2023) through the lens of cyberfeminism to argue that Barbie Land can be conceptualised as a cyberfeminist utopia. I draw specifically on Donna Haraway's concept of the cyborg, and Sadie Plant's literature, to examine how Stereotypical Barbie herself is produced as a cyborg in the film and how Barbie Land draws parallels to utopian fantasies of cyberspace. Themes of glitching, boundary blurring and transgression are central to this discussion, and I apply these concepts to key moments in the film such as Stereotypical Barbie's existential crisis, her travels between the Real World and Barbie Land and the final scene with Barbie visiting her gynaecologist. By placing the film in conversation with cyberfeminist thinking, I demonstrate how Barbie sits within a tradition of texts that place transgression and subversion at the core of feminist politics.
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