Abstract
Melvin Kranzberg founded Society for History of Technology and its journal in an uncommon spirit of optimism. While optimism was justified by Technology and Culture 's subscribers and contributors, his hope that the larger historical community would embrace journal was slow to materialize. Complaints about T&C 's persistent progress talk and narrow inquiries had some substance. But this essay suggests that fifty years have given us much to celebrate. T&C garners praise for the diversity, tension, and energetic spirit of inquiry of this emerging hybrid discipline. Such praise owes largely to Kranzberg's dedication and spirit. He showed strategic foresight in signaling an interlacing of disciplines in journal's name, and enlisted allies from across academic spectrum and beyond. This essay narrates his alliance with Peter Drucker, among the most influential intellectuals of twentieth century. Drucker worked with Kranzberg into 1970s, helping secure institution and integrate analyses of how devices and processes work with questions about technology as part of a complex whole. Today journal and society show both men's influence.
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