Avoid setup: Insights and implications of generative cinema

Abstract

Abstract Motivated by the unconventional views on film and art in general, and often unrestrained by the commercial imperatives, generative artists engage the poetic and expressive potentials of film playfully and efficiently, with explicit or implicit critique of cinema in a broader cultural context. This article looks at the creative incentives, insights and implications of generative cinema. In six interrelated categories, it presents the art projects of generative cinema, which in various ways point to the algorithmic models for parametric, analytical and/or synthetic generation of the cinematic structure, narrative, composition, editing, presentation and interaction. The article states that the algorithmic essence of generative cinema significantly expands the realm of creative methodologies for the artists working with film, but also provides a platform for critical assessment of the algorithmic strategies and overall creativity in contemporary film industry. Exploring the algorithms on a multitude of levels, generative cinema is on its way of becoming the supreme art of the moving image in the early twenty-first century. Its poetic divergence, technical fluency and conceptual cogency successfully demonstrate that the authorship evolves towards ever more abstract reflection and cognition that equally treats the existing creative achievements as inspirations, knowledge sources and tools.