Abstract

This paper takes a look at the questions surrounding the analysis of sales volume forecast of light weight vehicle of selected Makes/Brands in the Russian Market, taking into consideration the rating distribution of customer satisfaction. The link between the changes and fluctuations in the sales of LWV in combination with the cyclical processes of the level of economic activity is being considered.

Highlights

  • This paper presents the results of intensive studies carried out by the Department of Road Transport Operations, Moscow State Automobile and Road Technical University (MADI), reflecting the identification of sales volume of light weight vehicle in the retrospective period, with a subsequent modeling of sales volume forecast of all light weight vehicles introduced into the Russian market, as well as individual sets of selected makes and brands with the highest index of satisfaction level [1,2]

  • The relationship between sales volume, the change in economic situation because of the investment and business cycles, including the sphere of introducing the LWV into the Russian auto market is being taken into consideration

  • The simulation of (Qt) on a sufficient period, can be described to be reliable with the nth order regression equation followed by the estimate of the resonance in sales volume, including the identification of the lower and upper control boundaries with a given probability γ [3, 4, 6,7,8, 10,11,12,13,14,15,16,17,18]

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Summary

Introduction

The relationship between sales volume, the change in economic situation because of the investment and business cycles, including the sphere of introducing the LWV into the Russian auto market is being taken into consideration

Material and methods
Conclusion
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