Automatic activation of positive but not negative attitudes after traumatic brain injury

Abstract

This study investigated social judgment problems of an individual (AM) with bilateral frontal and temporal lobe damage including damage to the amygdala. We hypothesized that AM could automatically process positive, but not negative evaluative information and could process both types of evaluative information using controlled processing. In Phase 1 of Experiment 1 AM and controls were shown a series of words one at a time and were required to make good/bad judgments as quickly as possible. Results showed that AM was more likely than controls to rate words as good, and was significantly slower to make good/bad judgments of negatively, but not positively, evaluated words. In Phase 2 AM was shown a prime (positive or negative) then target (positive or negative) and instructed to evaluate whether the target word was good or bad. Results showed that AM responded more quickly when prime and target were both positive, but not when prime and target were both negative, whereas controls showed both types of priming. Experiment 2 determined whether AM's impaired processing of negative evaluative information could be abolished under controlled processing. AM was explicitly instructed to generate positive and negative connotations of a series of single words and given essentially unlimited time. Under these conditions, AM and controls did not differ significantly in their ability to generate positive versus negative connotations of words. In Experiment 3 AM and controls both showed normal semantic priming effects. The results are interpreted within the component process model of memory.