Abstract

Punishment serves a wide variety of functions, including retribution, deterrence, incapacitation, rehabilitation and behavioural shaping to comply with cultural norms. These uses, and the appropriateness of various forms of punishment, have been widely debated from practical, legal and ethical standpoints. Research demonstrates cross-cultural differences in the prevalence of types of punishment and societal attitudes towards punitive behaviour; these are known to exist in home, educational, work and sports environments. The present study used a 2 × 2 × 2 design in which Japanese and English football (soccer) players and coaches read a vignette describing a coach who used either physical or verbal punishment in response to a troublesome player. Participants then rated the coach on items measuring acceptance of the coach's behaviour and perceptions of his popularity. The results showed that the English and Japanese coaches and players viewed the coach similarly when he used verbal punishment. However, statistical interactions revealed that the English groups saw the coach as significantly more popular and acceptable when he used verbal rather than physical punishment, whereas the Japanese participants did not distinguish between the two forms of punishment. The Japanese group also scored higher on scales measuring Sensitivity to Punishment (SP) and Attitudes towards Punishment. The results are interpreted in terms of cross-cultural differences in these characteristics as well as to related variations in concepts of individualism versus collectivism, shame and guilt, and attitudes towards leadership.

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