Abstract

The article considers the results of the study of the commercial assortment of the subcategory «Sugar», which is included in the category «Groceries» in the stores of three retail chains in Moscow. It was found that in all stores there is a detailed assortment, represented by 6 to 10 types, 25 trademarks and their 70 modifi cations. The assortment of sugar under study is characterized by high coeffi cients of completeness, depth and stability, as well as an average degree of novelty and moderate rationality. The analysis of the assortment indicators revealed that in the assortment policy of all surveyed stores, the main directions are assortment stabilization and, as an additional direction, renewal. Along with this, it is recommended to apply the directions for improving the assortment when forming the assortment of sugar.

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