Assessment of Indramayu batik based on Outstanding Universal Value (OUV) and Geographical Indications (GI)

Abstract

Batik is an Indonesian cultural heritage that has been known since the early 19th century until now. Batik art in each region can be seen from the manufacturing process, batik quality, ornament, and color arrangement. A product to be crowned a world heritage needs to meet the criteria for Outstanding Universal Value (OUV) that has been set by UNESCO and Geographical Indications (GI) by the Directorate General of Intellectual Property Rights. This study discusses which ornaments of Indramayu batik represent the production area the most, then Indramayu batik is assessed on two grounds, namely Outstanding Universal Value (OUV) and Geographical Indication (GI). Also, with this assessment, it can be seen that spatial patterns formed from the results of the assessment of Indramayu batik based on OUV and GI. This study used a qualitative method in which the data collection was carried out through interviews using a list of questions to representatives of Indramayu batik business owners and Indramayu batik craftsmen spread across 22 locations of Indramayu batik producers. The results of this study are sekar niem and kapal kandas ornaments get the highest value based on OUV and GI, while merak berunding, liris, parang teja, and banji are the ornaments with the lowest value.