Abstract
Surveys consistently show that blacks and whites watch dramatically different network television programs. Indeed, since the arrival in 1987 of the Fox network with its army of black sitcoms, and the UPN and Warner Brothers networks in the 1990s, none of the ten programs most watched by African Americans are among the top ten favorite shows of whites (Farhi). The shows watched by whites are overwhelmingly series that feature largely white casts and act out what could arguably be called “white story lines.” In direct contrast, the shows watched by African Americans feature, to no great surprise, largely black casts who act out scripts that oscillate between “ethnicized” white story lines and creative black narratives (albeit filtered through the prism of television formula norms).
Sign-in/Register to access full text options 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
