Abstract
In India, where resources are limited and unpredictable events are common, the ability to combine crisis leadership with cost-effective innovation is critical to the success of businesses and organizations. Leaders must be able to think creatively and strategically to address challenges while being aware of cost implications. By adopting frugal innovation practices, companies can develop innovative solutions that are not only affordable but also environmentally sustainable. This approach can help organizations build resilience and competitiveness in the face of crises, ultimately leading to their long-term success.
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