Abstract
In the previous two articles in this series (Murphy 2005a, b), I looked at practice from the perspective of doing operations research (OR). Because OR practitioners have careers and often found businesses, we need to understand practice as a business. Operations research/management science (OR/MS) businesses face many of the same issues as other technology and consulting businesses. However, the product is intangible, creating marketing problems. The businesses operate in a complex ecology with different levels of competition and cooperation among OR and software firms, depending on their different areas of expertise. Social networks play an important role in the way individuals and companies market and develop new strands of practice.
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
