Abstract
This paper deals with the reforms in the way telecommunications were offered in Asia when many Asian governments deregulated their telecommunications sectors in the 1990s, which led to the sectors' rapid growth and development, allowing some countries to catch up with the west in the most advanced telecommunications technology within a short period of time. With more competition in the market after deregulation and the poor performance of the global telecommunications sector in recent years, the Asian telecom companies had to reassess their strategies and adopt different business models. The market potential of wireless technology and broadband as well as e-business is still favourable both in the developing and mature markets of Asia, although telecom operators are cautious about the implementation of the 3G spectrum.
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