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Abstract
With the acceleration of urbanization, the transformation and regeneration of old industrial areas have become an important issue in urban renewal. As a typical project in this context, the renovation of Taizhou Fanxing Sports Science and Technology Park is not only to rebuild the environmental landscape of the old factory, but also to comprehensively improve the urban function, spatial layout, ecological environment and regional cultural connotation. The purpose of this paper is to elaborate three innovative strategies in the transformation of Taizhou Fanxing Sports Science and Technology Park, namely, the use of design color and landscape integration, the multifunctional utilization of internal space, and the promotion and operation of industrial park design IP, in order to provide useful reference and inspiration for the practice of similar projects.
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