Abstract

Artificial intelligence (AI) has made incredible strides in several fields, revolutionising business and everyday life. Thoughts regarding the moral ramifications and fairness of AI systems have grown in prominence along with its fast development. This article explores the crucial issues of AI fairness and ethics, concentrating on ways to detect and reduce prejudice in AI systems while also discussing larger ethical implications. The paper emphasises the possible repercussions of biased decision-making while highlighting the many forms and sources of bias that might develop in AI models. There are several methods and strategies to deal with bias in AI systems, including data pretreatment, algorithmic changes, and transparency measures. In an effort to balance justice and efficacy, the trade-offs between fairness goals and overall model performance are examined. The article also emphasises how crucial it is for AI systems to be transparent and understandable in order to foster accountability. For the purpose of establishing ethical AI development and deployment practises, regulatory issues and ethical decision-making frameworks are also investigated. This study emphasises the need of ongoing research and development of moral AI systems to guarantee a just and equitable future for AI applications via in-depth analysis and case studies.

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