Abstract
In the paper the problem of geo-marketing and multiple CRM systems integration is considered in scope of small developers’ team with extremely limited resources. Several alternative CRM systems were assessed for being a candidate as an initial targeting platform for geomarketing integration. These out-of-the-box CRM solutions were chosen to be assessed against developed criteria to determine how good it fits developers’ constraints.
Full Text 
Sign-in/Register to access full text options
Sign-in/Register to access full text options 
Published version (
Free)
Free) 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a call
