Archaeology under a Microscope: CRM and the Press

Abstract

Cultural Resource Management (CRM) archaeology receives regular press and media attention. This coverage can shape public perceptions and attitudes about the field. Furthermore, press coverage and public opinion can affect CRM project and policy decision-making. Analysis of the content of newspaper articles collected by the New York State Historic Preservation Office (SHPO) related to CRM archaeology over the five-year period between 1995 and 2000 included documenting the types of issues that received press attention and assessing the amount of positive and negative press coverage. Recommendations to encourage improved media coverage of CRM archaeology include: increased recognition of the importance of press coverage; increased efforts to encourage positive press coverage of CRM; improved skills for working with the press; greater participation from archaeologists in academia; and continued evaluation and assessment of newspaper and media coverage of CRM archaeology.