Abstract
The aim of the research is to describe a mass media social effect in the form of several levels of hierarchy. At the first level of hierarchy, the object of study is an adjacency matrix. Its elements appear to be the expert assessments of specialists obtained in paired comparisons of some factors. The second level represents the adjacency matrices of the components of the studied object, formed from the elements of the adjacency matrix of the first hierarchy level. The third level is represented by contiguous components of the second hierarchy level in the form of weighted oriented graphs and links between them. The fourth level details the interrelated components of the studied object presented as orographs of the third hierarchy levels. The computational experiment is conducted to test the stability of the detailed structure of the fourth hierarchy level. Implicit interactions between factors are studied by simplicial analysis. Mass media effect on mass audience is determined to manifests itself in social activity of people through the “plausible information” factor.
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Disclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.