Abstract

Modern service industry is one of the industries that widely applies artificial intelligent (AI) in the era of big data. The development of modern service industry plays a very important role in industrial transformation. The emergence of AI technology improves the effectiveness of data mining, and more and more scholars suggest a series of optimization methods to lift the prediction ability. In this study, tangent fruit fly optimization algorithm with step adjust (TANSAFOA) is proposed and it is used to optimize multivariate adaptive regression splines (MARS) and back propagation neural network (BPNN) to construct a prediction model of business performance. The result shows TANSAFOA can effectively optimize the prediction model and the BPNN model optimized by TANSAFOA has higher prediction performance than MARS. TANSAFOA BPNN-model is the most appropriate prediction model for modern service industry in China.

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