Abstract

The hotel industry is a specific branch of management. In the hotel industry today, the information technology has a major value for the future development of Croatian hotel industry. The place and the function of the information technology in the business strategy of the hotel enterprise determines its accomplishment, success and competition factor in the world market. The strategy of development of new information technology in the hotel management business is the principal factor of business strategy of each hotel enterprise. The large number of data in the hotel information system must be analyzed and changed into "true knowledge" and all this is not possible without existence of professional hotel management. Hotel management utilizes the information technology in order to improve the possibilities of decision making and to increase the guest satisfaction. The hotel management is successful if a high quality hotel product and the maximum profit are realized.

Full Text
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