Abstract

With the continuous development of Internet technology, all areas of social economy have undergone profound changes. The circulation and application of data elements can significantly promote the construction of infrastructure such as big data centers and mobile base stations, and stimulate the market demand for digital consumption such as digital production, e-commerce and digital trade. Data mining technology will provide sustainable impetus for economic development. There is a clearer analysis of the role of data elements in the platform economy, but there is a lack of research in macroeconomics, especially in the coupling of finance and technology. This paper developed a coupling coordination and a coupling efficiency index system, using different methods to measure outcomes and outline the path to achieving high "quantity" and "quality" of finance-technology coupling development. Based on the data mining technology in e-commerce, the fuzzy set qualitative comparative analysis method is used to analyze the complex mechanisms and driving paths of data elements affecting the coordination degree and coupling efficiency of finance-technology coupling performance of China. We empirically document that data mining and data management are necessary to improve coupling coordination; in the absence of other conditions, data mining or data management can produce high coupling coordination, but not sufficient to improve coupling efficiency.

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