Abstract

Augmented reality is an interactive experience of a real-world environment where the objects that reside in the real-world are augmented by computer-generated perceptual information, sometimes across multiple sensory modalities, including visual, auditory, and haptic. With the full integration of augmented reality technology and industrial design activities, new and breakthrough changes can be brought to industrial design. This paper takes augmented reality technology as the research object, expounds the development status of augmented reality technology, the related content of augmented reality technology, and the application related problems of augmented reality technology in industrial design. Finally, it describes the application strategy and direction of augmented reality technology.

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