Abstract
. In the rapidly changing business environment, traditional project management methods often struggle to cope with high uncertainty and swiftly changing demands. Agile methods, known for their adaptability and flexibility, have become an effective tool to address this issue. This paper deeply analyzes the core principles of agile methods and, combined with practical cases across multiple industries, discusses their application and effectiveness in project management. The research finds that agile methods not only improve project adaptability and team collaboration but also significantly enhance customer satisfaction. The study emphasizes that although agile methods perform well in practice, they also present challenges that require continuous practice and optimization to overcome.
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