Abstract

AbstractMobile internet is considered one of the most important developments in information and communication technology due to its considerable effect on both the economy and our daily lives. Furthermore, mobile internet is an essential tool for overcoming the rural–urban digital divide. With respect to agriculture, mobile internet can play a central role in information gathering as well as the implementation of precision and smart farming technologies. Yet, no study has identified the determinants of mobile internet adoption in agriculture. Using a bivariate probit model with a sample selection and a representative data set from 815 German farmers, this study showed that, among other characteristics, the age of the farmer, farm size and location, as well as familiarity with internet risks is associated with mobile internet adoption in agriculture. These results may be of interest to policy makers, who deal with internet infrastructure, and providers of farm equipment that rely on mobile internet connection. [EconLit citations: Q16].

Highlights

  • Mobile internet is defined as wireless access to the internet via a mobile device (Chae & Kim, 2003)

  • Mobile internet has become the most dynamic platform for entrepreneurs to benefit from information and communication technologies (ICT; Alderete, 2017; Tiarawut, 2013)

  • The study gives an insight into mobile internet adoption in agriculture by analyzing a representative data set of 815 German farmers

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Summary

Introduction

Mobile internet is defined as wireless access to the internet via a mobile device (Chae & Kim, 2003). It is expected that mobile data traffic will rise globally from 7,201 petabytes in 2016 up to 48,270 petabytes in 2021 (Cisco, 2017). It is not surprising that mobile internet subscriptions have already surpassed the number of fixed broadband internet subscriptions (ITU, 2017). In Western Europe, mobile internet traffic amounted to 736 petabytes per month in 2016. In 2021 it is expected to reach 4,189 petabytes per month and will have almost quintupled in 5 years (Statista, 2017b). All European countries have experienced significant growth in mobile internet access rates in recent years. The share of mobile internet users is expected to rise to a penetration rate of 80% in 2022 (Statista, 2017a)

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