Abstract

Abstract: In this paper, we study the concept of Advertising, we have developed a mobile application in which various companies and users can advertise their products in our mobile application. and the viewers can see those ads and go through a survey on those products and services-related questions. In this application we have designed two interfaces for the viewer of the ad and the publisher of the ad. As we know nowadays online marketing plays a vital role in increasing sales and revenue, so we developed an application on that domain to users to advertise their products and services, as we said at the start that there are two interfaces in the application, the second interface and the most important interface where the viewer reviews the product and service of the advertiser by answering the survey about the ad’s image or the video that they see in the application, with this the viewer can ignite interest in the product and can try its service or buy those products, for viewing the content in this application the viewer gets coins in return, for viewing every ad in the application it increases the count of the views of the viewer and here one view is equal to one point and here viewer can see only a few numbers of ads per day, when the views reach the prescribed number of views, the views can be converted into rupees and the viewer can withdraw that money from the wallet by adding a bank account or purchase a coupon related to the product or service in the list provided.so It is an application where the viewer views the ads for gaining points and with those points they can either withdraw money or purchase coupons and gift cards, with this application the advertisers gain popularity with their products and services , the viewer if the products more familiar to the interest of the viewer, the viewer may purchase or try the service or product. In this way the application works, which mostly benefits both party’s interests and can be mostly used to increase the sales of the products and services, which in turn leads to profits and betterment of the company or industry.

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