Abstract

Economic models of world development are characterized by circularity, digitalization and smartization, the active use of scientific and technological achievements in products and technologies, the focus of entrepreneurs’ attention on the creation of strategic knowledge, the formation of unique competencies, the development of new business ideas and their application to obtain competitive advantages in the market. For IT companies, solving these issues is the most urgent, since the IT industry is the most dynamic, it is developing very rapidly, changing and significantly affecting other industries. Also, it should be noted that for domestic IT companies, the conditions for their development are complicated due to hostilities on the territory of Ukraine, the need to relocate businesses, the risks of losing customers and highly qualified personnel, reduced investment in startups. Despite the fact that in 2022 the IT industry provided foreign exchange earnings to the Ukrainian economy (an increase of 5.8% compared to pre-war 2021), there is a significant slowdown in the growth rate of the IT industry compared, for example, with the period 2015-2021, when exports of computer services grew by an average of 26.8% annually. Therefore, the task of analyzing the features of the development of IT companies in the wartime and regarding the post-war conditions is important and relevant for creating security conditions and substantiating the directions of their sustainable development. The article analyzes changes at the global and international levels of the IT industry; the experience of strengthening and consolidating the largest digital IT companies in the market is considered; the negative impact of the decrease in the activity of foreign venture funds to support startups is studied; the level of the State support for enterprises of high-tech industries is characterized.

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