Abstract

This research aims to uncover the sentiment of Twitter users regarding the polemics surrounding the 2023 Qatar World Cup using a text-based sentiment analysis approach. The research methodology involves collecting data from Twitter posts, encompassing discussions, opinions, and responses related to the Qatar World Cup 2023. The TF-IDF weighting is applied to identify significant keywords in each post, while the K-Nearest Neighbor algorithm is employed to classify sentiments as positive, negative, or neutral. The findings reveal a comprehensive picture of how the public perceives the Qatar World Cup 2023 on the Twitter platform. The results not only cover positive and negative aspects of online discussions but also identify trends and patterns of sentiment that emerge during specific periods.The application of these methods provides valuable insights into understanding the dynamics of public opinion related to international sports events through the lens of social media. The results of the analysis demonstrate that a majority of Twitter users express positive sentiments towards the Qatar World Cup 2023, highlighting excitement and anticipation. However, some negative sentiments also arise, primarily related to controversies and concerns about the event. The research further identifies temporal variations in sentiment, reflecting changing public perceptions over time.This research contributes to the development of sentiment analysis methods by using a combination of TF-IDF weighting and the K-Nearest Neighbor algorithm to delve into Twitter users' perspectives. Consequently, the findings have practical applicability for further research and implementation in managing the social impact and public perception of major sporting events like the World Cup. .

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