Abstract

In recent years, the food delivery industry has had significant growth. In 2020, COVID-19 pushes this industry to be general for society. The food delivery industry helps customers’ lives be convenient. In China, Meituan is at the leading position in the food delivery market. Their business model has a huge effect on other food delivery companies. Fantuan is a food delivery company in Western countries, they usually work with local Chinese restaurants and deliver food to the customers. This paper analyzes both Meituan and Fantuan in macro, meso and micro way, to find out their status. This paper analyzes the governments’ politics, country economy, society and technology to find out how external factors affect companies’ business. This paper can depend on their competition mechanism to explain the reason for Meituan being the top food delivery company in China. Plus, this paper provides advice for Fantuan to improve their business in the Future.

Full Text
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