Abstract

The growth of SMEs in Bogor city creates intense competition and requires businesses to be more strategic by utilizing business opportunities and seeking competitive advantage by adopting a strategic entrepreneurial model. The purpose of this study was to identify the management of strategic entrepreneurship in culinary SMEs in Bogor City and analyze the influence between the elements of input, processes, and output of the strategic entrepreneurship model. This research used descriptive analysis and the SEM-PLS method. The implementation of strategic entrepreneurship in Bogor City culinary SMEs has been in an excellent performance. It is based on the average results of each variable more than 3.4, which is categorized as very good. The results of SEM-PLS analysis showed that the environmental factors, organizations, and individuals influenced the orchestration of resources and strategic entrepreneurship affected the output of creating competitive advantage and creating wealth and benefits for individuals, organizations, and society. Keywords: competitive advantage, culinary, opportunities, strategic entrepreneurship, small medium enterprise (SMEs)

Highlights

  • Entrepreneurship is the acceleration and quality of economic growth in developed and developing countries so that entrepreneurship affects the economic progress of a nation (Sergi et al 2019)

  • The growth of small medium enterprise (SMEs) in Bogor city creates intense competition and requires businesses to be more strategic by utilizing business opportunities and seeking competitive advantage by adopting a strategic entrepreneurial model

  • The implementation of strategic entrepreneurship in Bogor City culinary SMEs has been in an excellent performance

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Summary

Introduction

Entrepreneurship is the acceleration and quality of economic growth in developed and developing countries so that entrepreneurship affects the economic progress of a nation (Sergi et al 2019). MSMEs contributed to Indonesia's GDP by 60.34% and employment by 97% in 2018, so that MSMEs greatly contributed to the economic growth. The number of visits reached 7.96 million tourists in 2018 and increased by 20% in 2019. It became a potential for economic growth and development of Bogor City. One of the driving factors for Bogor City's economy is the development of MSMEs. The number of MSMEs has increased from 2015 to 2018. The growth in SMEs' numbers can increase economic growth, but the new entrants will bring new products and new business models that create intense competition and reduce the market share for old SMEs. SMEs' growth needs to be aligned with the entrepreneurs' competitiveness and adaptive abilities

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