Abstract
Financial products are derivative products of economic and social development in a certain period. Compared with state-owned enterprise banks, commercial banks have a greater dependence on the demand for financial products. Therefore, the innovation of financial products not only caters to the market and adapts to the times, but also has important significance for the development and survival of commercial banks. Based on the above background, this paper analyzes the impact of big data on financial services by combining computer big data technology, and puts forward suggestions for small and micro-enterprise financial product innovation of commercial banks based on computer big data in view of the current difficulties in financial product innovation of commercial banks.
Sign-in/Register to access full text options 
Talk to us
Join us for a 30 min session where you can share your feedback and ask us any queries you have
Schedule a callDisclaimer: All third-party content on this website/platform is and will remain the property of their respective owners and is provided on "as is" basis without any warranties, express or implied. Use of third-party content does not indicate any affiliation, sponsorship with or endorsement by them. Any references to third-party content is to identify the corresponding services and shall be considered fair use under The CopyrightLaw.
